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Copywriting Emotions

 

These copywriting emotions are emotions you should target in your sales copy so you can get through to your prospect.  This will make them feel like you know them, understand them, know their problems, and can offer a solution.  Here's a short list of the copywriting emotions, they are not the complete list as humans have a wide range of emotions but these are the most common ones advertisers try to hit on.


Copywriting Emotions:

 1) Curiosity  2) Loneliness
 3) Benevolence  4) Annoyance
 5) Exhaustion  6) Surprise
 7) Insecurity  8) Envy
 9) Optimism  10) Sympathy
 11) Boredom  12) Disgust
 13) Love  14) Altruism
 15) Whimsy  16) Confidence
 17) Passion  18) Stupidity
 19) Wit  20) Desperation
 21) Confusion  22) Pride
 23) Vanity  24) Anger
 25) Fear  26) Revenge
 27) Indifference  28) Pessimism
 29) Guilt

 30) Lust

 31) Sadness  32) Embarrassment
 33) Laziness  34) Complacence
 35) Shyness  36) Happiness
 37) Competitiveness  38) belonging
 39) Gladness  40) Hope
 41) Joy  42) Yearning

 

 

 

 

 

 

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